Clickk

Cycle Fitness Nutrition Adamstown

Case Study - Local Bicycle Store dominates with SEO

Cycle Fitness Nutrition is known for their superior customer service and expert cycling advice. With a new shop opening in early 2018, CFN approached Clickk to help make their launch as seamless as possible. 

Why?

CFN’s digital marketing was virtually non-existent when they approached Clickk. The website had outdated stock and simply could not support their unprecedented growth. A succinct and effective digital marketing strategy was needed. 

Cycle Fitness Nutrition

410%

Increase in traffic over 12 months

Features

  • The website is fully responsive and utilises a WordPress and WooCommerce framework. 
  • A blog is integrated to power the content marketing strategy
  • Automatic email marketing is implemented to ensure the customers after sales support is maximized and the customer spends the most amount of time on their bikes. 

Goals

  • The website is aimed to align with a younger demographic, whilst retaining existing clients
  • A user-centric based design which ensures that the customer knows what they are looking for
  • Simple actions which provide details and showcase the products from all angles
cycle-fitness-nutrition-web-design

13%

Increase in revenue

Solution

We redesigned the website from the ground up, building it on a framework that was fast and could support our omni-channel marketing approach.  There was a heavy focus on the mobile user experience.

A comprehensive content marketing strategy was implemented at the forefront of Clickk’s work with CFN. This achieved key rankings within the local market, yielding a 410% increase in website traffic. 

Increase in Traffic

CFN-Traffic

First Page Results for Keywords

Bike Shop Newcastle
Mountain Bike Shops Newcastle
Road Bikes Newcastle
Bike Service Newcastle